Wear redlaces and keep young hearts running!

redlaces are taking the Flora London Marathon by storm and creating a great new fashion accessory for footwear.


Trade marked by H·E·A·R·T UK , redlaces promote the message that exercise and fitness can improve heart health and save lives.

redlaces have been specially developed to raise awareness about the dangers of raised cholesterol, especially inherited high cholesterol (IHC), and to raise funds to support the work of H·E·A·R·T UK.

You can help to keep young hearts running by buying and wearing redlaces. Your redlaces will catch the eye of passers-by and prompt them to find out more about the campaign at www.redlaces.org.uk, our affiliated website address which will be widely publicised.

Inherited high cholesterol can be a dangerous condition if not detected early enough. Following an early diagnosis, lifestyle changes, including smoking cessation, exercise and good nutrition, can help to maintain heart health and prevent premature deaths.

The 500,000 pairs of redlaces on sale represent the number of undiagnosed cases of inherited high cholesterol in the UK today… please help us to keep young hearts running.

See Sally Gunnell in action!

Join Teamredlaces in the
2008 Flora London Marathon
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